Books and Creative Thinking Process - Professional Development Brief

Is Lateral Thinking Necessary for Creativity?

Lateral Action

MARCH 23, 2009

The popularity of lateral thinking is testament to the creativity, productivity and promotional energy of its originator, Edward de Bono. For four decades, he has taught lateral thinking via his books, articles, lectures and consulting. by thinking outside the box ). suspended judgement. brainstorming.

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How Did Darwin Get His Big Idea?

Lateral Action

JANUARY 12, 2009

But Gould associated everything he observed according to the rules of taxonomy, and he therefore attempted to fit what he saw in Darwin's book collection into those rules. Darwin's 'flash of insight' was the result of special creative thinking processes - whether labelled 'lateral thinking' or 'break[ing] down his associative barriers'.

Creative Thinking

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Professional Development Brief

Is Lateral Thinking Necessary for Creativity?

How Did Darwin Get His Big Idea?

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