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Being an expert takes time, not talent | Penelope Trunk's Brazen.

Penelope Trunk

There are stories like that, ones we hang onto when we do things like watch the Olympics and allow ourselves to think, “Maybe I’ll be on the luge team in 2014.” Look at how many social media experts have been created in less than 1000 hours – Gladwell be damned! But how to gauge writing ability? So, I relate.

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