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Embrace Metaphor in the Career Coaching Conversation

International Coach Academy

Amundson stated in his book ‘Metaphor Making: Your Career, Your Life, Your Way’ that when facing new challenges, people tend to refer to parallel examples and apply those experiences to the current problem(2009). With the power of framing and reframing perspectives, metaphors have been used widely in the career counseling process.

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How to manage a college education | Penelope Trunk's Brazen Careerist

Penelope Trunk

The alumni associations' staff are often-times comprised of people who've worked in corporate America, the non-profit sector or government — they haven't just been sitting in the ivory towers of academia for decades as so many in the career centers have been done.

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