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Overcoming an Outdated Leadership Brand. You’ve worked hard to build your leadership brand, but the negative perceptions linger. You can improve your reputation and your leadership brand with this proactive approach. What is a leadership brand? Imagine a meme or a billboard on the highway describing your leadership.
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Maybe there’s a particular kind of project you want to take on, or perhaps you’re looking to take on a leadership role. Make a list of people who have something to teach you in these areas, as well as other resources, like classes or leadership books. If you plan to attend a workshop, leave yourself a reminder.
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