A Brief History of Strategy Consulting: 100 years from Frederick Taylor to the “Next New Normal”
StrategyU
JULY 5, 2020
Here is McDonald again (emphasis mine): “The emphasis in the GSO was more on why managers did things, as opposed to how they did them. Other professional services decided to get in the fun too with IBM, Deloitte and Arthur Anderson all having strategy consulting offerings by the mid 90s.
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