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Creativity in marketing – the secret ingredient you’ve probably not considered

Ayoa

Before writing it off as something you just remember doing in school, take a moment to think about how your brain works. Once you get a spark of inspiration, you tend to find this sparks off various related trains of thought, sending you into a creative whirlwind in your mind. Mind Mapping combined with AI and visualization tools.

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How to Boost Profits with Creative Thinking Techniques

Fortitude Business Consulting

A frequently used creativity thinking technique for overcoming anxiety, is to provide step-by-step instructions for the creative task/problem you’re trying to solve. This is so prevalent in the creative thinking process because step-by-step instructions: Lower anxiety by reducing white page syndrome.

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Is Lateral Thinking Necessary for Creativity?

Lateral Action

Lateral thinking is such a familiar concept that it's virtually synonymous with 'creative thinking'. The phrase 'lateral thinking' is frequently used interchangeably with 'creativity'. We take it for granted that creative people think different to the rest of us. It's what makes them creative.

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How Did Darwin Get His Big Idea?

Lateral Action

And for the student of creativity, this exhibition is a treasure trove. Because of the way the exhibition is arranged, and the incredible array of exhibits, including Darwin's original specimens, notebooks and even the furniture from his study, it displays his entire creative process in mesmerising detail. I was wrong.