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How to Leverage Marketing Analytics to Improve Customer Relationships and Business Decisions

Harvard Professional Development

As the old business adage goes, “You can’t manage what you don’t measure.” Whether the goal is brand awareness, acquiring new customers, or increasing your customers’ lifetime value, measuring the impact of your marketing efforts means you can better manage your marketing strategies.

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Skills and Qualifications for a Thriving Marketing Analyst Career

Harvard Professional Development

Organizations that want to stay competitive in today’s market use data to guide their decision-making. Instead of relying on gut instinct or guesswork, data gives organizations insight into what’s working and what needs to be improved. Technologies like AI can also create more accurate forecasting for the business.

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8 Stages of Employee Journey That Empower Employees

Vantage Circle

And how are you going to do that? And how are you going to do that? Well, this blog is about leveraging the employees' journey for enhanced productivity. Here's why it matters and how it can help you create a pleasant employee experience: 1. What is Employee Journey and Why it Matters? "Employee

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How To Hire And Retain Employees Based On Culture Fit?

Vantage Circle

However, the same person may thrive and adjust better to Apple's work culture. But how do you determine the right culture fits among your employees or new hires? What makes a person a cultural fit for your organization? It is a measure of how well a person would fit in with your existing organizational culture.

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10 Key Strategies You Need to Know to Enhance Employee Experience Management

Vantage Circle

In this blog, we will explore various strategies that business leaders and HR professionals can implement right away to step up their Employee experience game. Understanding the Role of an Employee Experience Manager 10 Strategies to Enhance Employee Experience Management How to Measure Employee Experience ?

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All You Need To Know About Sales Incentive Programs In 2023

Vantage Circle

Let’s find out more about sales incentive programs and how to design and implement them to benefit your organization. These rewards can be monetary or non-monetary, depending on the incentive program structure. What Is A Sales Incentive Program? Let us look at some of the evolution that sales incentive programs have undergone.

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10 Effective Company Core Values Examples To Take Inspiration From

Vantage Circle

From guiding your organizational decision-making to attracting and retaining the right people, your core values can impact every aspect of your business. But in the end, the company declared bankruptcy, and its leaders were sent to prison due to fraudulent accounting practices in 2001. Let me guess. Don’t worry.