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AI Will Shape the Future of Marketing

Harvard Professional Development

Routine tasks like writing copy, mining consumer data, and creating visuals that once took hours can now be done in minutes. At present, many marketers are underutilizing AI, but the impact of AI in marketing is already transforming the business landscape, helping leaders make data-informed decisions with greater efficiency and accuracy.

Media 52
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The European asset management industry: Navigating volatile times

McKinsey

The information contained herein: (1) may not be copied or distributed; and (2) is not warranted to be accurate, complete or timely. The information contained herein: (1) may not be copied or distributed; and (2) is not warranted to be accurate, complete or timely. percent in open-ended funds and ETFs, according to Morningstar data.

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Don’t cancel or coddle at-risk capital projects—challenge them

McKinsey

In practice, one mining company authorizes its challenge teams to pause or even reshape projects as part of a standard stage-gate review. Historically, project leaders would instead conduct informal peer reviews, which relied on in-house experts from other businesses.

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The new tariff reality: From risk to resilience

McKinsey

And finally, we speak to Senior Partner Valerio Dilda , a leader in McKinsey’s Operations Practice in France, who serves clients primarily in the chemicals, mining, and metals industries, supporting large-scale transformation programs. The following conversation has been edited for length and clarity.

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Why AI Can’t Make Art (and Probably Never Will)

Lateral Action

We value art for its ability to communicate more than information, to convey something essential about the human experience. It matters that it were written by someone who has lived and loved and experienced the kind of thoughts and feelings it expresses – even if the poetry isn’t straightforwardly autobiographical or even realistic.

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How Managers (unintentionally) Roadblock an Empowered Team

Let's Grow Leaders

Keep information to yourself. This means removing roadblocks, supporting them, giving them the information they need to make effective decisions, and helping navigate relationships with other teams. The shortest way to answer this question is to ask, “Is this meeting for the team/employee’s benefit or for mine?” Be a chokepoint.

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A Powerful Way to Gain the Trust of Your Team

Let's Grow Leaders

This stung twice as hard because she’d been a mentor of mine for years. “I was wrong, but Joe gave me bad information” or “I was wrong, but my boss had me distracted with other things” is basically saying, “Even if I am wrong, it doesn’t count.” You see, she had been a naysayer.

Mining 499